Cookie Policy

of EOS GmbH Electro Optical Systems
What data do we collect when you visit our website?

When you visit our website, our web server temporarily records the domain name or IP address of the requesting computer as well as the date of access, the client's file request (file name and URL), the HTTP response code and the website from which you are visiting us, as well as the number of bytes transferred during the connection and, if applicable, other technical information that we use and statistically evaluate for the technical processing of the use of the website (delivery of content, ensuring the functionality and security of the website, defense against cyber attacks and other misuse).
The temporary storage of the aforementioned information for the duration of the session by the system is necessary to enable delivery of the website to your computer. Some of this data is also stored in the log files of our system. A storage of this data together with the IP address or other personal data about you does not take place.  
This processing and storage is carried out in order to fulfill the existing user contract 
with you, insofar as it serves the technical processing of the use of the website (legal basis: Art. 6 no.1 lit. b) GDPR) and otherwise to protect our legitimate interest in making our website as user-friendly, secure and attractive as possible (legal basis: Art. 6 no. 1 lit. f) GDPR).
Log files are deleted after 30 days at the latest. Any further storage only takes place after the information has been anonymized.
We use cookies to process some of the above data. With your consent, we also use other cookies and marketing & analytics services. What these are and what rights you have in this context, please refer to our Cookie-Manager.

What are cookies and what do we use them for?

Our Internet pages use so-called "cookies". Cookies are small data packets and do not cause any damage to your end device. They are stored either temporarily for the duration of a session (session cookies) or permanently (permanent cookies) on your end device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your end device until you delete them yourself or until they are automatically deleted by your web browser.

Cookies can originate from us (first-party cookies) or from third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain services of third-party companies within websites (e.g. cookies for processing payment services).

Cookies have various functions. Many cookies are technically necessary, as certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies can be used to evaluate user behavior or for advertising purposes.

Cookies that are necessary to carry out the electronic communication process, to provide certain functions that you have requested (e.g. for the shopping cart function) or to optimize the website (e.g. cookies to measure the web audience) (necessary cookies) are stored on the basis of Art. 6 (1) lit. f GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent to the storage of cookies and comparable recognition technologies has been requested, the processing is based exclusively on this consent (Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG); the consent can be revoked at any time.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. When deactivating cookies, the functionality of this website may be limited.

You can find out which cookies and services are used on this website in this Cookie Statement.

How do we obtain your consent to use cookies and marketing & analytics services?

We use a cookie consent management procedure in which the consent of users to the use of cookies or the processing and providers named in the cookie consent management procedure can be obtained and managed and revoked by the users. In this context, the declaration of consent is stored in order not to have to repeat its request and to be able to prove the consent in accordance with the legal obligation. The storage can take place on the server side and/or in a cookie (so-called opt-in cookie, or with the help of comparable technologies), in order to be able to assign the consent to a user or their device. Subject to individual information on the providers of cookie management services, the following information applies: The duration of the storage of consent can be up to two years. A pseudonymous user identifier is created and stored with the time of consent, information about the scope of consent (e.g., which categories of cookies and/or service providers), as well as the browser, system and end device used.

Consent with Cookiebot

Our website uses the consent technology of Cookiebot to obtain your consent to the storage of certain cookies on your terminal device or to the use of certain technologies and to document this in accordance with data protection law. The provider of this technology is Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark (hereinafter "Cookiebot").

When you enter our website, a connection is established to the servers of Cookiebot in order to obtain your consents and other declarations regarding the use of cookies. Cookiebot then stores a cookie in your browser in order to be able to assign the consents given to you or their revocation. The data collected in this way will be stored until you request us to delete it, delete the Cookiebot cookie yourself or until the purpose for storing the data no longer applies. Mandatory legal storage obligations remain unaffected.

Cookiebot is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 no. 1 lit. c GDPR.

Data subjects: Users (e.g., website visitors, users of online services).

Types of data processed: Usage data (e.g. web pages visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses).

On what legal basis do we use cookies and marketing & analytics services?

We use necessary cookies to fulfill the existing user contract with you, because they serve the technical processing of the use of the website (legal basis: Art. 6 no. 1 lit. b) GDPR).

We use other cookies and marketing & analysis services - only with your consent - to draw conclusions about your interests from your usage behavior and to adapt the offer of our website according to your interests in order to make our website as user-friendly, secure and attractive as possible and to promote the sale of our products and services. However, these uses are only made on the basis of your consent in each case (legal basis: Art. 6 no. 1 lit. a) GDPR).

You can change or revoke your consent to the use of cookies and marketing & analytics services on our website at any time. You can use our Cookie-Manager for this purpose, which you can find here.

What does Marketing & Analytics mean and How do We Use It?

Analytics services (web analytics, monitoring and optimization)

Web analytics (also referred to as "reach measurement") is used to evaluate the flow of visitors to our online offering and may include behavior, interests or demographic information about visitors, such as age or gender, as pseudonymous values. With the help of reach analysis, we can recognize, for example, at what time our online offer or its functions or content are most frequently used or invite re-use. Likewise, we can understand which areas require optimization.

In addition to web analytics, we may also use testing procedures, for example, to test and optimize different versions of our online offering or its components.

For these purposes, so-called user profiles may be created and stored in a file (so-called "cookie") or similar procedures may be used with the same purpose. This information may include, for example, content viewed, websites visited and elements used there, and technical information such as the browser used, the computer system used, and information on usage times. If users have consented to the collection of their location data, this may also be processed, depending on the provider.

The IP addresses of the users are also stored. However, we use an IP masking procedure (i.e., pseudonymization by shortening the IP address) to protect users. Generally, in the context of web analysis, A/B testing and optimization, no clear data of the users (such as e-mail addresses or names) are stored, but pseudonyms. This means that we, as well as the providers of the software used, do not know the actual identity of the users, but only the information stored in their profiles for the purposes of the respective procedures.

Notes on legal bases
Where we ask users for their consent to use third-party providers, the legal basis for processing data is consent. Otherwise, users' data is processed on the basis of our legitimate interests (i.e. interest in efficient, economical and recipient-friendly services). In this context, we would also like to refer you to the information on the use of cookies in this privacy policy.

  • Types of data processed
    Usage data (e.g. web pages visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses).
  • Data subjects
    Users (e.g. website visitors, users of online services).
  • Purposes of processing
    Reach measurement (e.g. access statistics, recognition of returning visitors), profiles with user-related information (creation of user profiles), recognition of bots.
  • Security measures
    IP masking (pseudonymization of the IP address).
  • Legal basis
    Consent (Art. 6 no. 1 p. 1 lit. a. GDPR), Legitimate Interests (Art. 6 no. 1 p. 1 lit. f. GDPR).

 

Google Ads

Google Ads is an online advertising program of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; website: https://marketingplatform.google.com/about/analytics/; Privacy policy: https://policies.google.com/privacy; Opt-out: Opt-Out Plugin: https://tools.google.com/dlpage/gaoptout, Ad Display Settings: https://adssettings.google.com/authenticated

Google Ads allows us to play advertisements in the Google search engine or on third-party websites when the user enters certain search terms on Google (keyword targeting). Furthermore, targeted advertisements can be played on the basis of user data available at Google (e.g. location data and interests) (target group targeting). As the website operator, we can evaluate this data quantitatively by analyzing, for example, which search terms led to the display of our ads and how many ads resulted in corresponding clicks.

The use of this service is based on your consent in accordance with Art. 6 No. 1 lit. a GDPR and § 25 No. 1 TTDSG. The consent can be revoked at any time.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://policies.google.com/privacy/frameworks and https://privacy.google.com/businesses/controllerterms/mccs/.

 

Google Ads Remarketing

This website uses the functions of Google Ads Remarketing. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With Google Ads Remarketing, we can assign people who interact with our online offering to specific target groups in order to subsequently display interest-based advertising to them in the Google advertising network (remarketing or retargeting).

Furthermore, the advertising target groups created with Google Ads Remarketing can be linked with Google's cross-device functions. In this way, interest-based, personalized advertising messages that have been adapted to you depending on your previous usage and surfing behavior on one end device (e.g. cell phone) can also be displayed on another of your end devices (e.g. tablet or PC).

If you have a Google account, you can object to personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.

The use of this service is based on your consent according to Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG. The consent can be revoked at any time.

Further information and the privacy policy can be found in Google's privacy policy at: https://policies.google.com/technologies/ads.

 

Google AdSense

 This website uses Google AdSense, a service for integrating advertisements. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Adsense, we can display targeted advertisements from third-party companies on our site. The content of the advertisements is based on your interests, which Google determines based on your previous user behavior. Furthermore, contextual information such as your location, the content of the website you visited or the Google search terms you entered are also taken into account when selecting the appropriate advertisement.

Google AdSense uses cookies, web beacons (invisible graphics) and similar recognition technologies. This can be used to evaluate information such as visitor traffic on these pages.

The information collected by Google Adsense about the use of this website (including your IP address) and delivery of advertising formats will be transmitted to and stored by Google on servers in the United States. This information may be passed on by Google to Google's contractual partners. However, Google will not merge your IP address with other data stored by you.

The use of this service is based on your consent according to Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG. The consent can be revoked at any time.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

 

Google Analytics

This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior of website visitors. In doing so, the website operator receives various usage data, such as page views, dwell time, operating systems used and the origin of the user. This data is assigned to the respective end device of the user. An assignment to a user ID does not take place.

Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is usually transferred to a Google server in the USA and stored there.

The use of this service is based on your consent according to Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG. The consent can be revoked at any time.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

IP anonymization

We have activated the IP anonymization function on this website. This means that your IP address is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.

Browser plugin

You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout.

For more information on how Google Analytics handles user data, please see Google's privacy policy: https://support.google.com/analytics/answer/6004245.

 

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google conversion tracking, Google and we can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information with which we can personally identify the user. Google itself uses cookies or comparable recognition technologies for identification.

The use of this service is based on your consent according to Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG. The consent can be revoked at any time.

More information on Google conversion tracking can be found in Google's privacy policy: https://policies.google.com/privacy.

 

Google DoubleClick

This website uses functions of Google DoubleClick. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland, (hereinafter "DoubleClick").

DoubleClick is used to show you interest-based advertisements throughout the Google advertising network. The advertisements can be targeted to the interests of the respective viewer with the help of DoubleClick. For example, our ads may be displayed in Google search results or in banner ads associated with DoubleClick.

In order to be able to display interest-based advertising to users, DoubleClick must be able to recognize the respective viewer and associate the web pages visited, clicks and other information on user behavior with them. For this purpose, DoubleClick uses cookies or comparable recognition technologies (e.g. device fingerprinting). The information collected is combined into a pseudonymous user profile in order to display interest-based advertising to the relevant user.

The use of this service is based on your consent according to Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG. The consent can be revoked at any time.

For more information on how to object to the advertisements displayed by Google, please refer to the following links: https://policies.google.com/technologies/ads and https://adssettings.google.com/authenticated.

 

Google Tag Manager

We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create user profiles, does not store cookies and does not perform any independent analyses. It only serves to manage and play out the tools integrated via it. However, the Google Tag Manager collects your IP address, which may also be transferred to Google's parent company in the United States.

The use of the Google Tag Manager is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in a fast and uncomplicated integration and management of various tools on his website. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) as defined by the TTDSG. The consent can be revoked at any time.

Further details can be found at https://marketingplatform.google.com and https://policies.google.com/privacy.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

 

Hotjar

This website uses Hotjar. The provider is Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (website: https://www.hotjar.com).

Hotjar is a tool for analyzing your user behavior on this website. With Hotjar, we can record your mouse and scroll movements and clicks, among other things. Hotjar can also determine how long you have remained with the mouse pointer on a certain place. From this information, Hotjar creates so-called heat maps, which can be used to determine which website areas are viewed preferentially by the website visitor.

Furthermore, we can determine how long you stayed on a page and when you left it. We can also determine at which point you abandoned your entries in a contact form (so-called conversion funnels).

In addition, Hotjar can be used to obtain direct feedback from website visitors. This function serves to improve the website operator's web offerings.

Hotjar uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or use of device fingerprinting).

Insofar as consent has been obtained, the service is used exclusively on the basis of Art. 6 (1) a GDPR and § 25 TTDSG. The consent can be revoked at any time. Insofar as consent has not been obtained, the use of this service is based on Art. 6 no. 1 lit. f GDPR; the website operator has a legitimate interest in analyzing user behavior in order to optimize both its web offering and its advertising.

Disable Hotjar

If you would like to opt-out of data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/policies/do-not-track/.

Please note that disabling Hotjar must be done separately for each browser or device.

For more information about Hotjar and the data it collects, please see Hotjar's privacy policy at the following link: https://www.hotjar.com/privacy.

 

HubSpot

We use the services of the software manufacturer HubSpot. HubSpot is a software company from the USA with a branch in Ireland (HubSpot European Headquarters, Ground Floor, Two Dockland Central, Guild Street, Dublin 1, Ireland).

HubSpot is a service platform. The service used is an integrated software solution that allows us to manage customer data and cover various aspects of our online marketing. This includes, among other things, the analysis of landing pages and reporting. In the process, so-called "web beacons" are used and cookies are stored on the end device used.

The collected information as well as the content of our website is stored on servers of our software partner HubSpot Ireland. We use HubSpot to analyze the use of our website. This enables us to continuously optimize our website and make it more user-friendly. We also use information to determine which of our company's services are of interest to customers and newsletter subscribers and to contact them for advertising purposes. In addition, we use the evaluation to optimize our web offering.

The IP address of the user is shortened by HubSpot within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a HubSpot server in the USA and shortened there.

The information generated by the cookie about the use of the online offer by the user may also be transmitted to a Google server in the U.S. and stored there.

The data processing is based on Art. 6 no. 1 lit. a DS-GVO (consent), provided that the consent was given via the Cookie Consent Banner. The consent can be revoked at any time under the following link.

The transfer to a third country takes place on the basis of Art. 49 (1) lit. a DS-GVO.

For more information on HubSpot, see https://legal.hubspot.com/privacy-policyhttps://legal.hubspot.com/dpa, and https://www.hubspot.com/.

 

LinkedIn

Insights Tag / Conversion Measurement; Service Provider: LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA; website: https://www.linkedin.com; Privacy policy: https://www.linkedin.com/legal/privacy-policy, Cookie policy: https://www.linkedin.com/legal/cookie_policy; Opt-out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

 

Marketing Services (Online Marketing)

We process personal data for online marketing purposes, which may include, in particular, the marketing of advertising space or display of promotional and other content (collectively, "content") based on potential user interests and the measurement of its effectiveness.

For these purposes, so-called user profiles are created and stored in a file (so-called "cookie") or similar procedures are used, by means of which the information about the user relevant to the presentation of the aforementioned content is stored. This information may include, for example, content viewed, websites visited, online networks used, but also communication partners and technical information such as the browser used, the computer system used and information on usage times. If users have consented to the collection of their location data, this may also be processed.

The IP addresses of the users are also stored. However, we use available IP masking procedures (i.e., pseudonymization by shortening the IP address) to protect users. In general, no clear data of the users (such as e-mail addresses or names) are stored in the context of the online marketing process, but pseudonyms. This means that we, as well as the providers of the online marketing procedures, do not know the actual identity of the users, but only the information stored in their profiles.

The information in the profiles is usually stored in the cookies or by means of similar procedures. These cookies can later generally be read on other websites that use the same online marketing procedure and analyzed for the purpose of displaying content as well as supplemented with further data and stored on the server of the online marketing procedure provider.

Exceptionally, clear data can be assigned to the profiles. This is the case if, for example, the users are members of a social network whose online marketing procedure we use and the network links the profiles of the users with the aforementioned data. We ask to note that users may make additional arrangements with the providers, e.g. by giving consent as part of the registration process.

In principle, we only receive access to summarized information about the success of our advertisements. However, in the context of so-called conversion measurements, we can check which of our online marketing processes have led to a so-called conversion, i.e., for example, to a conclusion of a contract with us. The conversion measurement is used solely to analyze the success of our marketing measures.

Unless otherwise stated, we ask you to assume that cookies used will be stored for a period of two years.

  • Opt-out
    We refer to the data protection notices of the respective providers and the objection options (so-called "opt-out") given to the providers. If no explicit opt-out option has been specified, you have the option of disabling cookies in your browser settings. However, this may restrict functions of our online offer. We therefore recommend the following additional opt-out options, which are offered in summary for the respective regions:a) Europe: 
    https://www.youronlinechoices.eu. b) Canada: https://www.youradchoices.ca/choices.  c) USA: https://www.aboutads.info/choices. d) Cross-territory: https://optout.aboutads.info.
  • Types of data processed
    Usage data (e.g. websites visited, interest in content, access times), meta/communication data (e.g. device information, IP addresses), event data (Facebook) ("event data" is data that can be transmitted by us to Facebook, e.g. via Facebook Pixel (via apps or in other ways), and relates to individuals or their actions; the data includes, for example. Information about visits to websites, interactions with content, functions, installations of apps, purchases of products, etc.; Event data is processed for the purpose of forming target groups for content and advertising information (Custom Audiences); Event data does not include the actual content (such as written comments), no login information and no contact information (i.e. no names, email addresses and phone numbers). Event data is deleted by Facebook after a maximum of two years, the target groups formed from them with the deletion of our Facebook account).
  • Data subjects
    Users (e.g. website visitors, users of online services).
  • Purposes of processing
    Marketing, profiling with user-related information (creating user profiles), remarketing, conversion measurement (measuring the effectiveness of marketing measures), targeting, targeting (determining target groups relevant for marketing purposes or other output of content).
  • Security measures
    IP masking (pseudonymization of the IP address).
  • Legal basis
    Consent (Art. 6 no. 1 p. 1 lit. a. GDPR), Legitimate Interests (Art. 6 no. 1 p. 1 lit. f. GDPR).

 

Microsoft Advertising

Online marketing methods for the purpose of placing content and ads within the service provider's advertising network (e.g. in search results, in videos, on web pages, etc.) so that they are displayed to users who have a presumed interest in the ads. In addition, we measure the conversion of the ads, i.e. whether users have taken them as an opportunity to interact with the ads and use the advertised offers (so-called conversion). However, we only receive anonymous information and no personal information about individual users.

The Service is used through Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland.

The service is used on the basis of consent (Art. 6 no. 1 p. 1 lit. a) GDPR) or legitimate interest (Art. 6 no. 1 p. 1 lit. f) GDPR).

For more details, see: https://about.ads.microsoft.com/.

Privacy policy: https://privacy.microsoft.com/en-gb/privacystatement; Opt-out: https://account.microsoft.com/privacy/ad-settings/; Further information: https://about.ads.microsoft.com/en-gb/policies/legal-privacy-and-security.

 

Twitter

Functions of the Twitter service are integrated on this website. These functions are offered by Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland.

When the social media element is active, a direct connection is established between your end device and the Twitter server. Twitter thereby receives information about your visit to this website. By using Twitter and the "Re-Tweet" function, the websites you visit are linked to your Twitter account and made known to other users. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter. For more information, please refer to Twitter's privacy policy at: https://twitter.com/en/privacy.

Insofar as consent has been obtained, the above-mentioned service is used on the basis of Art. 6 No. 1 lit. a GDPR and § 25 TTDSG. The consent can be revoked at any time. Insofar as no consent has been obtained, the use of the service is based on our legitimate interest in achieving the greatest possible visibility in social media.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://gdpr.twitter.com/en/controller-to-controller-transfers.html.

You can change your privacy settings on Twitter in the account settings at https://twitter.com/account/settings.

 

Twitter Advertising

Twitter Ads: Placement of ads within the Twitter platform and evaluation of the ad results; service provider: Twitter International Company, One Cumberland Place, Fenian Street, Dublin 2 D02 AX07, Ireland; parent company: Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA; legal basis: consent (Art. 6 no. 1 p. 1 lit. a) GDPR); website: https://ads.twitter.com/; privacy policy: https://twitter.com/privacy, (settings: https://twitter.com/personalization).

 

Twitter Conversion Tracking

We use the service to analyze the use of our website and to continuously improve individual functions and offers as well as the user experience. Through the statistical evaluation of user behavior, we can improve our offer and make it more interesting for you as a user. The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected.

The service stores and processes information about your user behavior on our website. For this purpose, the service uses, among other things, cookies, i.e. small text files that are stored locally in the cache of your web browser on your terminal device and that enable an analysis of your use of our website.

The use of Twitter Conversion Tracking is based on the legal basis Art. 6 no. 1 p. 1 lit. a) GDPR). The consent can be revoked at any time.

The provider of the service is Twitter International Company, One Cumberland Place, Fenian Street, D02 AX07 Dublin 2 in Ireland. Further information can be found at https://twitter.com/ and https://gdpr.twitter.com/en/controller-to-controller-transfers.html.

Information about which data is processed by Twitter and for which purposes can be found in Twitter's privacy policy.

 

Plugins and Tools

Google Fonts (local hosting)

This site uses so-called Google Fonts, which are provided by Google, for the uniform display of fonts. The Google Fonts are installed locally. A connection to Google servers does not take place.

For more information about Google Fonts, see https://developers.google.com/fonts/faq and Google's privacy policy: https://policies.google.com/privacy.

Google Maps

This site uses the map service Google Maps. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission. If Google Maps is activated, Google may use Google Fonts for the purpose of uniform display of fonts. When calling up Google Maps, your browser loads the required web fonts into its browser cache in order to display texts and fonts correctly.

The use of Google Maps is in the interest of an appealing presentation of our online offers and an easy location of the places indicated by us on the website. This represents a legitimate interest within the meaning of Art. 6 no. 1 lit. f GDPR. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

More information on the handling of user data can be found in Google's privacy policy: https://policies.google.com/privacy.

Google reCAPTCHA

We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on this website. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

The purpose of reCAPTCHA is to check whether the data input on this website (e.g. in a contact form) is made by a human or by an automated program. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g. IP address, time spent by the website visitor on the website or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyses run completely in the background. Website visitors are not notified that an analysis is taking place.

The storage and analysis of the data is based on Art. 6 no. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its web offers from abusive automated spying and from SPAM. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) as defined by the TTDSG. The consent can be revoked at any time.

For more information about Google reCAPTCHA, see the Google Privacy Policy and the Google Terms of Service at the following links: https://policies.google.com/privacy and https://policies.google.com/terms.

Typeform

We have integrated Typeform on this website. Provider is TYPEFORM S.L., Carrer Bac de Roda, 163, 08018 Barcelona, Spain (hereinafter Typeform).

Typeform enables us to create online forms and embed them on our website. The data you enter in our Typeform forms is stored on Typeform's servers until you request us to delete it, revoke any consent you have given to store it, or the purpose for storing the data no longer applies (e.g. after we have completed processing your request). Mandatory legal provisions - in particular retention periods - remain unaffected.

The use of Typeform is based on Art. 6 no. 1 lit. f GDPR. The website operator has a legitimate interest in functioning online forms. If a corresponding consent has been requested, the processing will be carried out exclusively on the basis of Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) as defined by the TTDSG. The consent can be revoked at any time.

Vimeo without tracking (Do-Not-Track )

This website uses plugins of the video portal Vimeo. The provider is Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages equipped with Vimeo videos, a connection to the Vimeo servers is established. This tells the Vimeo server which of our pages you have visited. In addition, Vimeo obtains your IP address. However, we have set Vimeo so that Vimeo will not track your user activity and will not set cookies.

The use of Vimeo is in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 no. 1 lit. f GDPR. If a corresponding consent has been requested, the processing is based exclusively on Art. 6 no. 1 lit. a GDPR; the consent can be revoked at any time.

Data transfer to the US is based on the EU Commission's standard contractual clauses and, according to Vimeo, on "legitimate business interests". Details can be found here: https://vimeo.com/privacy.

For more information on the handling of user data, please see Vimeo's privacy policy at: https://vimeo.com/privacy.

YouTube with enhanced privacy

This website embeds videos from the website YouTube. The operator of the pages is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in extended privacy mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, the disclosure of data to YouTube partners is not necessarily excluded by the extended data protection mode. Thus, YouTube - regardless of whether you watch a video - establishes a connection to the Google DoubleClick network.

As soon as you start a YouTube video on this website, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, after starting a video, YouTube may store various cookies on your end device or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, among other things, to collect video statistics, improve the user experience, and prevent fraud attempts.

If necessary, further data processing operations may be triggered after the start of a YouTube video, over which we have no control.

YouTube is used in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 no. 1 lit. f GDPR. Insofar as a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 no. 1 lit. a GDPR and § 25 no. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

For more information about privacy at YouTube, please see their privacy policy at: https://policies.google.com/privacy.

 

What other options do you have in connection with cookies?

You can prevent or limit the storage of cookies on your hard drive by setting your browser so that it does not accept cookies or by asking you before setting cookies whether you agree. Once cookies have been set, you can delete them at any time. Please refer to the operating instructions for your browser to find out how this works. If you do not accept cookies, this may lead to restrictions in the use of our service.

You can change or revoke your consent to the use of cookies and marketing & analytics services on our website at any time. You can use our Cookie-Manager for this purpose, which you can find here.